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mikeb9991.
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Playboy Enterprises, Inc. is the company founded by Hugh Hefner to manage the Playboy magazine empire. It was created in 1953 as the HMH Publishing Co., Inc., then went public under the current name (NYSE: PLA, PLA.A) in 1971. Christie Hefner, the daughter of Hugh Hefner, has been the Chairman and Chief Executive Officer for Playboy Enterprises since 1981. Playboy Enterprises, Inc. occupies the 14th (Playboy.com), 15th (main) and 16th (corporate/executive) floors of 680 N. Lake Shore Drive (formerly 666 N. Lake Shore Drive) in Chicago's Streeterville neighborhood.